The key to any great business — in my mind — is finding as many Win/Win scenarios as possible. The revamp of the Pax8 cloud marketplace does that by enabling customers searching for solutions on SaaS providers websites to automatically get matched up with MSPs who can support that product. The SaaS provider wins because they sell software, Pax8 wins because they get to resale said software and provide more value to cloud marketplace customers. The MSP wins because they get qualified leads from interested buyers. Finally, the customer wins because they can easily find an MSP to support the software they found doing their own research. Of course time will tell how well it all works, but so far it seems like another example of why an MSP and a SaaS provider should do business with Pax8.
Via CRN
